Popads.net is tracked by us since April, 2011. Over the time it has been ranked as high as 53 in the world, while most of its traffic comes from India, where it reached as high as 15 position. Serve.popads.net receives about 13.6% of its total traffic. It was owned by several entities, from Tomksoft S.A. Tomasz Klekot () to REDACTED FOR PRIVACY of Privacy service provided by Withheld for Privacy ehf, it was hosted by SingleHop Inc. and Total Uptime Technologies LLC. While ENOM INC. was its first registrar, now it is moved to NameCheap Inc..

Serve.popads has a mediocre Google pagerank and bad results in terms of Yandex topical citation index. We found that Serve.popads.net is poorly ‘socialized’ in respect to any social network. According to MyWot and Google safe browsing analytics, Serve.popads.net is a dangerous domain.